Volume unlocks higher commission rates — and your rate applies retroactively to your entire month of sales.
We are NOT looking for 1 perfect video.
The creators who win on TikTok and Instagram today are the ones posting consistently. One video won't move the needle. Ten videos — with different hooks, formats, and angles — will.
On top of your commission, earn bonuses based on total sales you drive in 30 days.
| 30-day GMV | Bonus |
|---|---|
| $2,500 | + $250 |
| $5,000 | + $750 |
| $10,000 | + $1,500 |
| $25,000 | + $4,000 |
| $50,000 | + $10,000 |
| $100,000 | + $25,000 |
Plus bi-weekly prizes — every 2 weeks:
(min. $1,000 generated)
(judged by team)
Stick to this timeline. Everyone posts together on June 1 for maximum coordinated momentum.
Every piece of content must be a video — Reel or TikTok. No static posts. 15–90 seconds is the sweet spot.
Post as a Reel. Drive traffic using your affiliate link in bio.
We strongly recommend ManyChat — set up a keyword trigger (e.g. "SLEEP") so when someone comments that word, they automatically receive your affiliate link via DM. This dramatically increases conversions.
Free 14-day trial available. Works for most creators at this volume.
View ManyChat pricing →Post as a standard TikTok video. If you are a TikTok Shop approved creator, we will invite you directly to the ZzzTape Mini Strips launch campaign — you can link the product directly in your video and commission tracking is handled automatically.
Who are you talking to? Pick one per video.
Each video should have a single clear audience — mixed messaging loses people. Aim at one person and speak directly to them.
Most people are curious but scared. They don't know why mouth breathing is hurting their sleep, or they've heard about mouth tape and dismissed it as weird. Your job is to educate, normalize, and lower the barrier. Mini Strips are the perfect entry point — less coverage, no suffocating feeling, still gets results.
They know the benefits but have a reason they stopped — too bulky, fell off, uncomfortable, or just want something better. They've also likely never thought about what's actually in the tape they're sleeping with. Hit them on comfort, quality, and trust. Made in the USA, third-party tested for PFAs, BPA, and heavy metals — this is the upgrade.
🎥 Mini Strip Launch Videos
Use these concepts to help create volume. Have fun, test different angles — but these are great places to start. Each one is a proven content format that converts.
Core Concepts
Visual hook opener, direct to camera. Tell a personal sleep story, show application and removal. Lead with the easiest, least-weird mouth tape angle.
Hate mouth tape framing. Position the mini strip as the entry point that solves the #1 objection — discomfort. Before/after: hated it → now I get it.
No script, no brief. Creators lead with whatever genuinely surprised or converted them. Authenticity over polish. Product shows up naturally in their story.
More Concepts
React to viral mouth tape removal content or celebrity podcast moments. Stitch or green screen. Redirect their pain point to the mini strip solution.
Tactile demo focus. Show the strip's size, stretch, breathability. You can still talk, sip water, open your mouth. No claustrophobia, no commitment anxiety.
Ingredient trust angle. 8 hours on your lips every night — you should care what's in it. Tested for BPA, PFAs, and heavy metals, made in the US. Most brands can't say that.
Relatable couples comedy. The snorer vs the suffering partner. Mini strip is less weird than a full seal — lower the stakes, make it shareable. Easy collab format.
Technical takedown. The hole in "holey" tape sits dead center — exactly where lips first break their seal. The mini strip covers the middle. Simple anatomy, visual proof, zero jargon.
Edu-tainment hook. Mouth breathing triggers fight-or-flight, disrupts CO₂/O₂ balance, degrades sleep quality. Nasal breathing activates the parasympathetic nervous system.
Inspiration Gallery
🎬 ZzzTape Top Performing Creator Ads
"Other mouth tapes vs. ZzzTape"
Social proofOpen with a painful-looking competitor tape being ripped off, then cut to ZzzTape. Stack credentials on screen one at a time as you apply — it feels earned, not claimed.
"So soft I forgot it was on"
Visual hookThe hook is the product itself — get the camera right up close as you stretch the strip. The stretchability and soft texture sell it. No need to talk; let the close-up do the work.
"POV: You weren't expecting much"
Skeptic hookWrite one sentence that runs the full video and covers hook, transformation, and result. Shoot in your bedroom or bathroom — the casual setting makes it feel real, not promotional.
"Wait — what is that?"
Pattern interruptNo talking — let the product stop the scroll. Tight close-up on the packaging, slow peel, satisfying stretch. The ASMR texture and tactile quality of the strip is the entire hook.
"POV: Real recovery starts at night"
Trending soundNo talking — pair the visuals with a trending sound. The routine (apply, sleep, gym) tells the story on its own. Sound does the emotional heavy lifting; you just need the right track.
🤫 Competitor Hooks
These hooks have performed well out in the wild. Don't copy — just notice the structure.
Walking in & turning on the light
Enters a dark room, flicks the light on — instant scene-setting that pulls you in before a word is spoken.
Slow tape removal on camera
Peeling the tape off slowly, right into the lens. Tactile, satisfying, and impossible to scroll past.
Waking up — genuine & unfiltered
In bed, looking real. No hair, no filter. The rawness makes it feel like an honest result, not an ad.
"If you know me, you know that…"
Parasocial opener that creates instant intimacy. Viewer leans in before they even know what comes next.
Opening the package while talking
The unboxing motion gives hands something to do and eyes something to follow while the voice delivers the hook.
Pre-bed routine
Already doing skincare, brushing teeth, winding down — the product slots in naturally, not as an interruption.
ZzzTape vs. Other 'Mouth Tapes'
Made in the USA
Cheaply Made Overseas
3rd Party Lab Tested
Unknown Sketchy Materials
3 Comfort-Fit Sizes
1-Size Only
Medical Grade Adhesive
Harsh Irritating Adhesive
HSA/FSA Eligible
Not Medically Qualified
